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Marketplace
Blackberrys to expand brand
After a decade of being a pioneering fashion brand for the men, BlackBerrys is now expanding itself as a complete fashion family brand. The launch of its Spring Summer Collection showcases the BlackBerrys Men and BlackBerry's Women range.The BlackBerrys Women - the new venture of BlackBerrys - features the western formal range. BlackBerrys Women will present uppers and trousers for the Indian women. "BlackBerrys Women focuses on working women who want to be comfortable at work besides appearing elegant," says Mr Nikhil Mohan, director, BlackBerrys.New edition of MediaCom Ready Reckoner released
MediaCom, the media independent division of Grey Worldwide, has released its third edition of the MediaCom Ready Reckoner, a nationally compiled database. The MediaCom Ready Reckoner is a handy pocket-sized database on media related and other general broad-based information on India - demographics, population, audience size, availability, usage and costs of various media. Mr Harish Shriyan, senior vice president, MediaCom, said, "The advantage of the MediaCom Ready Reckoner lies not just in the information that it carries but also in its presentation as the facts are concise and highly indexed and can be viewed at a glance. Copyright © 2001 Indian Express Newspapers (Bombay) Ltd.
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