WHY THIS MATTERS?

Leadership today is not simply about having the right answers. It is about being able to make people understand, believe and act on those answers. In an environment shaped by AI, rapid transformation, information overload and constant disruption, leaders are surrounded by data and opinions. The real differentiator is the ability to turn complexity into clarity and clarity into action. Whether a leader is communicating a transformation agenda, presenting business results, influencing clients, engaging employees or speaking to investors and other stakeholders, facts alone are rarely enough. People need a narrative that helps them understand what is happening, why it matters and what needs to happen next. This is where business storytelling becomes a leadership capability. A compelling business story gives meaning to data, creates context around strategy and makes complex ideas easier to understand and remember. It enables leaders to move from simply presenting information to creating alignment and influencing decisions. Executive presence complements this capability. The way a leader speaks, listens, occupies a room, handles pressure and communicates conviction often shapes how the message is received even before the content is fully understood. The combination of storytelling and executive presence therefore enables leaders to communicate with greater clarity, credibility and impact — particularly when the stakes are high.

Q. The Science and Craft of Business Storytelling
-- Understanding why stories influence attention, memory and decision-making, and how leaders can apply these principles to business communication.
Q. From Data to Narrative
+Q. Storytelling for Leadership and Change
+Q. Communicating with Executive Presence
+Q. Building Your Leadership Narrative
+Q. Storytelling in High-Stakes Situations
+WHAT PARTICIPANTS WILL TAKE AWAY

- Communicate complex business ideas with greater clarity, structure and impact.
- Strengthen their executive presence through conscious use of voice, body language and energy.
- Convert data and business insights into compelling narratives that influence decisions.
- Develop a distinctive leadership narrative that enhances credibility and professional visibility.
- Communicate strategic priorities in a manner that creates alignment and ownership.
- Use storytelling as a practical leadership tool — not merely as a presentation technique.
- Handle high-stakes communication with greater confidence, composure and authority.
Target Audience


Sandeep Das is a leadership coach, bestselling author and international keynote speaker. An alumnus of IIM Bangalore, Sandeep spent more than 15 years in the corporate world, including leadership roles at PwC and Mars Wrigley. At PwC, he became one of the youngest professionals to be appointed Director. At Mars Wrigley, he served as Global Foresight Lead, working with senior leadership on strategy, future trends and long-term growth. As the founder of Building Leaders for Tomorrow, Sandeep has worked with more than 100 leadership teams across organisations and geographies, covering areas such as Business Storytelling, Executive Presence, Negotiation, Strategic Thinking and Personal Branding. His clients have included organisations such as Unilever, Mondelez, Novo Nordisk, Amazon, DCM Shriram and Infosys. Sandeep is also the author of six books, three of which have been published by Penguin Random House. His book How Business Storytelling Works spent 40 consecutive weeks on the bestseller list and is prescribed as a reading at IIM Bangalore and IIM Lucknow. He conducts leadership programs in partnership with the Economic Times Masterclass series and teaches Executive Education at IIM Bangalore and IIM Lucknow. Through the Sandeep Das Academy, his digital learning programs reach approximately 6,000–8,000 senior professionals every month across areas including consulting, storytelling, negotiation and strategic thinking.Beyond corporate classrooms, Sandeep has contributed more than 200 opinion columns and articles to leading publications including The Times of India, Mint, The Economic Times, Fortune and Forbes. He has delivered keynotes and leadership programs internationally across cities including New York, Los Angeles, Washington DC, Berlin, Amsterdam, Oxford, Singapore, Dubai and Bangkok. His ideas and content reach an audience of more than 15 million views every month across social media, with a combined following of over 300,000 across platforms.

Pricing

An exclusive masterclass to strengthen business storytelling and executive presence.
Limited seats available on a first-confirmed, first-served basis.
Standard Fee
₹35,000per participant (excluding GST)
₹30,000
per participant (excluding GST)
Limited period offerNISHU SINGH
nishu.singh@financialexpress.com
+91 70424 94841
FAQ

Q. What is the Business Storytelling & Executive Presence for Leaders masterclass?
-- It is a leadership development programme designed to help professionals communicate business ideas clearly, influence decisions, strengthen executive presence, and engage stakeholders with greater confidence.
18th December 2026
9:00 AM to 5:30 PM
Mumbai