Shraddha Kapoor’s latest look for her film Haseena: The Queen Of Mumbai is out and… she looks exactly like she always does. To keep the record straight, Shraddha looks gorgeous, but perhaps that’s what’s disheartening about this this poster. Based on the life of Dawood Ibrahim’s sister Haseena Parkar, this film had the chance to give viewers something fresh – a terrifying female lead who ran the underworld. Instead, we have Shraddha in all her cuteness, pulling what is supposed to be a menacing look, but is the same one she slapped onto her face during the OK Jaanu ‘first fight selfie’ scene. The difference in her look comes in the form of a nose ring and that’s where the similarity between the actress and the underworld criminal ends.
There’s something to be said about the Revolver Rani posters where the menacing aspects of Kangana Ranaut’s character were instantly recognisable – you knew from the first look that it wasn’t some romcom even though it featured the leads in an embrace. In the Haseena poster, it’s only the title of the film that gives some hint about how dark the subject matter is. For all practical purposes, Shraddha could be doing a photoshoot for Global Desi.
And the more disheartening implication of this first look is that the movie might be in the same vein – a team which wants to deal with a unique subject, but ends up playing it too safe. If Shraddha’s sex appeal is the main focus of the film (it seems so in the poster since photos of the real Haseena Parkar show that she was more portly), then it is just another wasted opportunity.
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Kudos to Shraddha for attempting to depart from her ‘sweet girl’ image and trying her first negative role, but if director Apoorva Lakhia is more concerned with having a protagonist that viewers adore or lust after, the film will lose its punch.