Tuesday 16 Jul '13The customer-acquisition strategy, the way a prospective customer is briefed about a product that he buys and information on the channels available to interact with the insurer for all his future needs
Friday 28 Jun '13The insurance industry is yet to recover from the first major intervention by the Insurance Regulatory and Development Authority (Irda) in June 2010 against the backdrop of large-scale complaints of misselling.
Tuesday 19 Feb '13Governments around the world generally agree on the issue of incentivising buying of insurance policies, both life and non-life, through tax laws for achieving the twin objectives of promoting social security and mobilising long-term funds for economic development.
Tuesday 18 Dec '12Identifying and recruiting the right resources and retaining them for a fairly long period for consistent business growth remains a challenge for the insurance industry in India ever since the sector was opened up for private players.
Tuesday 18 Sep '12If an FMCG sales manager accompanies a life insurance advisor during all his calls on a day, he would definitely acknowledge that selling a policy is substantially different from the usual sales process in which a tangible product or an instant service is exchanged for value in cash or cheque.
Tuesday 26 Jun '12Life insurance is normally considered a necessity, but is bought and maintained in a very passive mode by most policyholders because there is very little understanding on the part of both the buyer and the seller about the several uses to which a life insurance policy can be put to.
Tuesday 22 May '12It is a fact that needs to be universally acknowledged that a young man with a fairly good income would necessarily be required to protect his potential for generating wealth over a period of 30-40 years.