Remember the ad from yesteryears of the Tata Safari, where you could 'Reclaim your life' after buying one. Tata might not be bringing a new reclamation tool, but they have claimed the title of the fourth largest carmaker in India, replacing Honda for the month of October, 2016.
The company has reported sales of 16,311 units with 28 percent growth and the credit primarily goes to Tata's new approach as well as the strong demand for their recently introduced hatchback, the Tiago. Honda slipped down to number five with a dip of 23 percent in sales. The Japanese company sold 15,567 units in October 2016 compared to 20,166 cars in the same period in 2015.
Tata's cumulative sales, including commercial vehicles, rose by 15 percent and the total number of units sold were 88,976 units in October 2016. Exports also grew by 39 percent and the company sent 6,333 units overseas.
The recent controversy regarding the 'replacement' of Cyrus Mistry as the Chairman of Tata Group did leave a number of people in shock as per the decision taken by Tata Sons, however, this has not affected Tata Motors in the passenger or commercial vehicle segment. Ratan Tata is temporarily heading the group.