Mercedes-Benz India to organise Luxe Drive in Gurugram

The Mercedes-Benz Luxe Drive is a marketing initiative that as per the company is built on the three pillars - adrenaline, gourmet and lifestyle and will be open to all age groups.

By: | Updated: September 15, 2017 4:26 PM

Mercedes-Benz GLS

Mercedes-Benz India will organise the Luxe Drive in Gurugram during this weekend on 16th and 17th September. The event will be held at Leisure Valley, which will provide the customers with an opportunity to test drive vehicles, in an exciting driving experience. The Mercedes-Benz Luxe Drive is a marketing initiative that as per the company is built on the three pillars - adrenaline, gourmet and lifestyle. The event is open to all age groups. To make it more exciting the carmaker has also tied up with Chef Ranveer Brar, who will present and prepare some delicacies at the event on Sunday, 17th September, 2017. Not only this, the event will also have one of the leading fashion brand Genesis Luxury that will showcase its styles and luxury apparel on both days.

Potential customers can also evaluate the vehicles they like at the venue. The company will also offer driving experience, other fun activities, a special zone for toddlers at the Kids’ Zone, Mercedes-Benz merchandise and MercedesTrophy Zone for golfing enthusiast.

The event will also have an off-roading SUV track to showcase its SUVs capabilities. Pre-safe demonstration of AMG models will also be given as well as for the C-Class and E-Class luxury sedans. The event will also have car displays that will consist of new product and Mercedes-Benz Certified cars where pre-owned car sales team will conduct a free car evaluation for all the participants and will provide an opportunity for special trade-in with personalized finance offers. The Mercedes-Benz Financial, on the other hand, will provide finance solutions that will increase the sales of Mercedes-Benz cars in the country.

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