Ford Mustang has been the most beloved sports car in the US for over 50 years. A true personification of the American muscle. Now the Mustang fever is gripping Europe and the rest of the world, including India, elevating the Mustang as the most popular sports in the world. According to a Ford analysis of IHS Markit new vehicle registration data in the sports car segment, the Mustang is the best selling sports car across the globe.
The Mustang's sales figures expanded in 2016 as the world’s best-selling sports car, with more than 150,000 Mustangs sold, according to IHS Markit new vehicle registration data. Overall global sales increased 6 per cent over 2015, fuelled by sale of 45,000 units outside the US, a growth up 101 per cent.
In the first full year of sales in Europe, customers ordered 15,335 Mustangs across the region. Mustang was the best-selling sports car in European markets including France, Sweden, Poland, the Czech Republic, Hungary, Romania, Finland and Greece.
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Ford Mustang was launched in India last year priced at Rs 65,00,000. This money gets you a 5.0 litre V8 that churns out 400 hp and 515 Nm of torque. A powerful engine, luxurious interior and a character full of a long line of heritage. The Mustang is the cheapest sports car in its segment available in India, and has been quite well appreciated too, something you can see in the fact that spotting a gleaming red Mustang isn't all that difficult on streets in metropolitan cities in India.
The Mustang has been an American darling for over 50 years ago in America. It has come a long way from its first conception in 1962 when Ford wanted to build a sports car that had adequate power, looked distinctive and was light weight.
Also, the Mustang has been recognised as more than just a car. It has a movie star too. It shot to fame in the ever popular car chase scene from the film 'Bullitt' when Steve McQueen drove the 1968 Ford Mustang GT, tailed by a baddy in a 1968 Dodge Charger.
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“From the Arctic Circle to the Mediterranean, the Ford Mustang has topped the sports car sales charts in markets across Europe,” said Roelant de Waard, vice president, Marketing, Sales & Service, Ford of Europe. “European customers continue to play a significant role in the global success of Mustang. The iconic sports car’s popularity with drivers of all ages and backgrounds shows no sign of waning – we sold 3,600 Mustangs in the region during the first three months of 2017.”
Mustang – with more than 8.4 million likes – is the most-liked vehicle on Facebook, and is now available in 140 countries across all continents, well of course other than Antarctica!