BMW India will increase the prices of its entire product line up from 1st April 2017 which will also include the Mini branded cars. The company decided to hike its prices of its product line up by two percent however the manufacturer has not cited any reason for this price rise.
Vikram Pawah, President, BMW Group said, “BMW India has been in the forefront of providing sheer driving pleasure to the Indian customers by introducing innovative products, building world-class dealerships and offering state-of-the-art services ahead of its time. In today’s economic conditions, to maintain our exceptional brand positioning and continue offering a distinct value proposition to our premium clientele, we have decided to marginally revise the prices of the BMW and Mini product portfolio.”
In 2016, BMW teased its upcoming 5 Series sedan at the Paris Motor Show which is expected to launch this year in India. The new 5 Series will be lighter by 100 kg compared to the existing model and will be based on new platform that also underpins the new 7 Series. It is expected that the BMW 5 Series will also get a hybrid or a plug-in-hybrid model when launched in the country.
From January 2017, various car manufacturers such as Tata, Hyundai, Maruti Suzuki and luxury car maker, Mercedes-Benz had increased its prices by two percent to three percent. The companies attributed this increase in price to the various factors such as rise in the cost of commodities, transportation as well as administrative cost. The marginal price in BMW's portfolio is also expected to be the same set of reasons.
Currently, BMW sells the 1 Series, 3 Series, Gran Turismo, 5 Series, 6 Series Gran Coupé and 7 Series Sedan. The SUV range includes the X1, X3, X5 and the X6 while the M range of cars as well as the i8 models are directly imported and sold in India.