Spot the difference

Written by Reuters | Updated: Jan 17 2014, 08:34am hrs
Bernard Madoff still has some magic. The public finds anything connected to the fraudsters case fascinating, from a prison interview to JPMorgans agreement last week to pay $2.3 billion for Madoff-related sins. And why not Madoff was a grandmaster of the confidence trick. But there is more to it than that. His way of doing business was alarmingly close to the perfectly legal practices which brought down the financial system in 2008.

To see that, compare Madoff to a hypothetical pre-crisis hedge fund managerone with a special interest in US subprime residential mortgage securities. The common tale starts with a commitment to provide higher returns than the economy can safely offer to financial investors. Both Madoff and the hedgie took in funds without making any specific promises, but their investors expectations were lofty.

Madoff, of course, knew that he could not live up to those expectations. That makes him smarter than the hedgie, who was either foolish, if he thought American house prices would keep rising for many years; or arrogant, if he was confident that he could sell out before the losses hit.

Both Madoff and the hedgie relied on the inability of most investors to accept deep in their hearts that market skills very rarely produce portfolios that massively outperform the overall market and the economy for a long time. It is not surprising that almost no one at JPMorgan was bothered by the consistent 10.5% annual returns. A similar complacency about investment returns cost investors far more in subprime losses. Financial engineers got away with claims that subprime housing could be turned into financial assets that combined high rewards with low risks.

When trying to attract funds, Madoff and the fictional hedgie made similarly exaggerated claims about their strategic expertise. Madoff just lied. The hedgie had to put together the data in a way that helped them tell clients what they wanted to hear. But gullible investors are all too often looking for a story that calmer souls would consider too good to be true. They are willing to trust doubtful claims, whether Madoffs new wrinkle in options strategy or the hedgies new paradigm of housing finance.

For a while, it was fun. Reported returns were excellentover decades for Madoff, over just a few years for the hedgie. But the numbers were pumped up by an illusion. The liar Madoff was fine as long as not too many investors wanted to cash in. It was not that different for the honest hedgie. His market values were true only as long as the market was going his way. In practice, they were fictional, because prices were sure to fall fast exactly when he would have to sell outthe moment the housing market turned.

The dark days would come, but Madoff and the putative hedgie basked in high incomes and social esteem for as long as the positive cashflow lasted. Apparent success allowed them to brush off the few investors and investigators who asked hard questions.

The unravelling of the two managers was also quite similar. The game was up when there was no longer enough money flowing into the Madoff funds or to the subprime market. Investors then found that much of their cash had vanished: paid out, appropriated by the fund manager or vaporised in a falling market.

And yet in the end, fraud cost less than foolishness. Madoffs investors are expected to get as much as three- quarters of their money back, thanks to a lack of bad investments and a diligent effort to recoup funds from the schemes former beneficiariesincluding JPMorgan. Investors in almost any leveraged subprime housing fund suffered much higher losses.

I am not trying to excuse Madoff. He is a criminal who belongs in prison. The fictitious hedgie broke no laws, although he might suffer pangs of conscience for profiting while his clients suffered. Still, he is less at fault than the financial system he worked in.

The business model of banks and brokers is not designed to make financethe gathering and disbursing of funds, primarily for investmentsafe or sound. All too often, it allows investors to maintain greedy fantasies of tremendous gains. The industrys high pay is a reward for nurturing those fantasies.

What can be done Greed cannot be banished from human hearts, but wise rules can temper its deleterious effects on individuals and society. The current arrangements and expectations of finance are anything but wise. If supposedly sophisticated investors had been less rapacious and more realistic, and if regulators were more diligent, there would have been neither a subprime boom nor many ultra-high-fee hedge funds. There would also have been fewer opportunities in the financial mainstream for con men like Bernard Madoff.

Edward Hadas