Teewe, a media streaming dongle, has been created to extend the connected home entertainment experience for the next generation, Snapdeal said in a statement.
The device, priced at Rs 1,999, will allow the customer to stream media wirelessly via a smartphone application to their televisions.
In April, Snapdeal had unveiled 'Launchpad' offering a platform for innovators and inventors across the country.
Under the first edition of Launchpad, the company has already launched a smartphone and a sports cam.
"Teewe is a new age product which will enable customers to play YouTube videos, files residing on their phones or laptop and cast them all on the biggest screen at home with amazing ease," Snapdeal Senior VP Electronics and Home Tony Navin said.