Three stores, including one each in Chandigarh, Mohali and Zirakpur were inaugurated on Fritoday day by Kenichiro Hibi, MD, Sony India, while another store would be inaugurated in Ludhiana on Saturday. Sangeetha has given its franchise to Three Vee for the entire North India. All the new stores in the North will be run on a unique franchisee model which is designed to motivate Indian businessmen and entrepreneurs to be a part of this unique experience.
L. Subhash Chandra, Managing Director, Sangeetha Mobiles Private Limited told media persons at the launch that , over the years, we have always taken a consumer-first strategy that has helped us establish ourselves as leaders in South India with over 10 million customers. We now look forward to taking our best practises and customer centric solutions to new markets in the North of India. Consumers in the North will stand to benefit from a range of successful and established retail offerings of Sangeetha including Swift, an add on insurance offering, Delight, an affordable solution that safeguards consumers against issues or problems with the device, Secure, where the customer gets two year warranty serviceable from the same set of authorized service centres against one year warranty which is the norm in the industry and lastly the easy EMI solutions for everyone.
Subhash Chandra informed that Sangeetha Mobiles is targeting a turnover of Rs. 1000 crore by the end of March, 2014. He said that it is a pioneer in setting industry standards as it was the first retailer ever in the country to sell mobile phones with bills.
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