Philips India launches PerfectCare Iron, prices it at Rs 23,495

Updated: Aug 27 2014, 23:44pm hrs
Philips PerfectCare IronPhilips PerfectCare Iron also attempted to enter the Limca Book of Records today.
Health and well-being company, Philips India, today announced the launch of Philips PerfectCare Iron.

As the worlds number one ironing brand with over fifty years expertise in ironing, Philips has invested heavily in research and development with the world's leading fabric specialists to change ironing for good. The result is Philips innovation OptimalTemp the only technology which maintains the perfect combination of temperature and steam so one no longer needs to change a temperature dial to iron different fabrics - it allows one to go from linen to cotton to cashmere to silk, all on one perfect setting.

Philips strives to deliver innovative products and solutions that can improve the lives of the modern consumers who are more informed, aware and look for solutions that add to their lifestyle. PerfectCare is designed for the modern home that demands efficiency, state-of-the-art technology as well as aesthetics, said ADA Ratnam, President, Consumer Lifestyle, Philips India.

Philips PerfectCare Aqua is safe and effective on both delicate and tough fabrics.

This wonder iron also attempted to enter the Limca Book of Records today by ironing a 100 meter gown trail made of 37 different fabrics in less than 2 hours. 2 units of the PerfectCare Aqua were deployed for the record. The Philips PerfectCare Aqua proved to be efficient, safe and hassle free during the entire record attempt.

The iron is priced at Rs 23,495.

Consumers are willing to invest in more advanced technology for their modern lifestyles and we at Philips are happy to bring them the best of our technology, said Gulbahar Taurani, Director Marketing and Business Head, Domestic Appliances .

About the product:

One perfect setting for all your clothes

o OptimalTemp: The perfect combination of steam & temperature

o 100% easy to use, no adjustment required

o 100% safe on all ironable garments, even the most delicate like silk, cashmere, wool, polyester

o 100% fast on all fabrics, no other iron is faster

o Tested and approved by independent textile experts

Fast and powerful ironing

o Up to 5 bars of steam pressure for fast ironing

o Continuous steam up to 120 g/min & Steam boost 220 g

Comfortable ironing

o Large 2.2L fully visible water tank ensuring long hours ironing without refill of water tank

o Light 1 kg iron always safe on all fabrics

o Easy De-Calc, hassle free & effective anti-scale system

o New SteamGlide soleplate is Philips premium soleplate

o Lock your iron to the steam generator securely and carry your appliance easily

Product specifications:

Fast & powerful crease removal

o Soleplate: SteamGlide

o OptimalTemp Technology

o Steam output

o Continuous steam output: 120 g/min

o Steam boost: 220 g

o Vertical steam

o Pressure: Up to 5

o Steam tip

o Power: 2400 W

Easy to use

o Water tank capacity: 2200 ml

o Filling and emptying water: Extra large filling hole

o Refill any time

o Safety auto off

o Storage solution: Carry lock

o Hose storage: Hose storage compartment

o Power cord length: 1.8 m

o Hose length: 1.6 m

o Safe for all fabrics: Even for delicates like silks

o Low water alarm

o Heat-up time: 2 min

o Cord freedom (swivel): 180 degree cord freedom

Sustainability

o ECO setting: 20% energy reduction

Calc management

o Suitable for tap water

o Calc clean solution: Easy De-calc

o Calc clean reminder

Technical specifications

o Product dimensions: 36.2 x 27 x 26.3 cm

o Weight of iron: 1 kg

o Weight of iron + base: 4.5 kg