With the introduction of 3D game 'Safari Storme 24 The Game', it is the first time an Indian general entertainment channel (GEC) is providing viewers with the opportunity to experience the real-time action of the show off-line.
"With the launch of '24' The Game', we are looking at bringing the '24' experience to the audiences' fingertips. As they take on my role as ATU Chief Jai Singh Rathod on their mobile phones, players will have to race against time to protect the city against terror attacks.
"The fast-paced game shares multiple characteristics with the show which will only add to viewers' overall experience," said actor and co-producer Anil Kapoor.
Developed by Gameshastra Solutions Pvt Ltd, the game will be available for free download in India on iOS and Android platforms.
The drama show premiered on 'Colors' earlier this month.
"The launch of '24' The Game', India's first-ever 3D game based on a television show, is one such innovation that brings us closer to our audiences. Through the game, we are providing audiences with the unique opportunity to step into the shoes of Jai Singh Rathod and experience the show first-hand, thereby enhancing their overall experience," said Raj Nayak, CEO, Colors.