Launched in December 2012, Hike messaging app has over 20 million users and in the last 3 months alone, has added over 5 million users. Over 90 per cent of the Hikes users are from India and over 80 per cent are under the age of 25. Hike is now adding over 200,000 users per day, climbing to the top of Google Play store charts, the company said in a statement.
Speaking about the app's growth, Kavin Bharti Mittal, Head of Product and Strategy, Hike messenger, said, "Our organically grown 20 million user base is a testimony to the right direction in which Hike is growing. And today, were adding over 200K new users each day. Hike is built in close collaboration with our users and we are bringing to the market a product, that bridges the existing gaps in the instant messaging space. Features such as Hike Offline, Last Seen Privacy and many others are speaking to the local needs of the market."