"I make a film only when the subject touches my heart. Every time I deliver a flop the media says my career was over. When 'Krodhi', 'Kisna' released they said the same thing but I bounced back every single time. Everyone goes through ups and downs. There is a difference between a film that doesn't work and a bad film," Ghai said.
"We need to believe in ourselves rather than to listen to what other people say about us. I will keep making films till my heart asks me to stop. No film is good or bad. Some films work, others don't. Remember, even films you label as 'bad' have been made with a lot of hard work," he said.
Ghai feels these days a lot of women-centric films are being made as the social awareness of the people has grown.
"Due to education and growing social awareness, everyone is trying to create awareness and that is why we see so many films made on women. My films like 'Ram Lakhan', 'Taal', 'Pardes' and others had women playing a central role. The girl's strength should come out on screen," he said.
Ghai's upcoming directorial venture 'Kaanchi' revolves around a woman, who fights against injustice in country.
Starring Rishi Kapoor, Mithun Chakraborty, Chandan Roy Sanyal and newcomer Mishti, the film's trailer was launched here last evening.
"I have made this film with lot of passion. The trailer will tell you that it is a typical Subhash Ghai film. It has romance, social cause, concept and masala," he said.
'Kaanchi' is set to hit theatres on April 25 and Ghai insists he did not plan to release it during the elections.
"I never make a film keeping the release date as a target. It is just a coincidence that it is releasing during elections," he added.