The agreement is based on Bharti Airtels new IT vision that defines the next generation of services for its ever-growing customer base and to offer best in class services to its customers through solutions leveraging cutting edge technology. As part of the new vision, Bharti Airtel is also building in-house capabilities and a strong partner eco-system, and has selected IBM to manage the IT infrastructure and applications for its operations in India.
The new model offers Bharti Airtel greater flexibility to scale services and adapt in real-time to changing market dynamics and offer a differentiated customer experience leveraging IBM's industry solutions and global experience.
Gopal Vittal, MD & CEO, Bharti Airtel-India & South Asia said, As we embark on the next phase of Bharti Airtel's growth journey, I am confident that the agreement with IBM will help us offer innovative and cutting edge products and services to our customers, enabling us achieve our vision of being the most loved brand.
Vanitha Narayanan, Managing Director, IBM India, said, In the last decade, Bhartis customer base has increased from a few million to over 285 million. Bharti Airtel partnered with IBM to drive this growth, by using technology to respond with intuitive offers for customers, managing service delivery, and improving organizational efficiency. This pioneering partnership will continue to bring innovation to Bharti Airtels customers, which is the foundation for long term strategy.
Harmeen Mehta, Chief Information Officer, Bharti Airtel said, Our next generation sourcing model is all about creating a smarter IT from the data center to the end-users experience with a view to ultimately offer new and innovative solutions to our customers. IBMs global expertise to manage large infrastructure operations and application management, coupled with the new IT capabilities we are developing in-house is the latest milestone in our strategy to build a world-class IT services platform as we enter into a new phase in our growth journey in both data and voice.
Bharti Airtel and IBM also have partnerships for IT infrastructure and services across Bharti Airtels international operations spanning 19 countries including Africa, Sri Lanka and Bangladesh.