After televisions, tech firm Micromax is now foraying into the air-conditioner category and expects the consumer durables vertical to contribute 20 per cent to its revenues by December 2017.
Micromax Canvas 6 is the new flagship series from the company that is seeking to reinvent itself. “Nuts. Guts. Glory,” is their new tagline, and the Canvas 6 is their first smartphone to offer 32 GB storage space, a metal unibody design and a fingerprint scanner.
Micromax on Thursday launched Canvas 5 dual-SIM smartphone in India at a price of Rs 11,999. The phone will be available in all stores from Wednesday evening.
Micromax Canvas Xpress 2, priced at Rs 5,999, goes on sale as Flipkart only device.
Mobile phone manufacturer Micromax will set up its manufacturing plant in Hyderabad with an investment of Rs 400 crore to Rs 500 crore, a Telangana government official said.
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